LIGHTS & LAMPS CATALOGUE
Lights & Lamps are an ongoing client of Saturn Creative and every year we design and distribute their annual Lighting Catalogue - this is Volume 3 catalogue release. Lights & Lamps were after a new way to promote their new and expanding lighting range, not just another catalogue. At Saturn Creative we designed a catalogue that has created instant improved sale results and a lot of talk within the lighting industry. The catalogue was designed behind the primary thinking of displaying and showcasing lights on a clean white background. The use of colour and creatively matched adjectives on each spread was introduced to compliment the lights and lift them off the page. The catalogue was perfect bound and the cover was printed with a plasticote covering. The catalogue is widely recognised in the lighting industry as one of the most well designed, easy to read and industry friendly - with the focus always on the lighting and the relevant industry specifications attached to each item. This year the catalogue had a swirl of colour from light streams and different lamp silhouettes in various colours. This lighting catalogue has not only been great selling and promotional tool for Lights & Lamps, but has helped established them over the years as a premier lighting wholesaler in Australia.